In January 2017, the European Commission published the proposed text of a new draft e-Privacy Regulation (ePR) as part of its ongoing drive to advance one of its key initiatives, the Digital Single Market.

Whilst the impending introduction of the GDPR has been dominating headlines for the past months, the ePR has somewhat gone under the radar. We set out the key points to look out for with regard to the ePR and who it is likely to apply to.


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Regular readers will be aware that current data protection (privacy) laws will be replaced in Europe by the new General Data Protection Regulation (or GDPR) from May 2018. This change is driving a lot of preparatory regulatory activity – see this article for a recent summary. Whilst the impact of Brexit on data protection law in the UK is not yet finally settled, the UK regulator ICO is proceeding on the basis that the GDPR (or something very like it) will take effect in the UK and as a result is starting to consult on implementation.
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